Posts Tagged ‘Mediate.com’

Clayton: A Ham with Broken Eggs?

June 1, 2010

Clayton Morris: “I’m Steve Doocy.” For media news junkies who may have missed it over an extended Memorial Day weekend, Fox & Friends guest co-host Clayton Morris called himself “Steve Doocy” [for whom he was subbing] twice during a “Fox Flash” segment. [Vid via HuffPo.] His “faux pas” was seen in different lights by the various cable news coverers: The Huffington Post reported the story straight; Breitbart.tv asked, “Was he joking?”; Mediaite wondered whether it was a “teleprompter mistake” or a “weird inside joke”; and TVNewser concluded sarcastically in an update that it was a “‘hilarious’ joke.”

In the author’s opinion, Clayton seemed to be simply clowning as he has been wont since he was first introduced to Fox & Friends fans over two years ago. In the past, when one of Clayton’s attempts at humor fell painfully flat, he quoted funnyman Conan O’Brien who had purportedly said, “To make an omelet, you have to break a few eggs.”* I.e., if one is to be successful, one should not fear to fail.

With all of the flak that Clayton has received since his “joke” last Friday, it appears that he must have broken, at least, a “baker’s dozen” or two. Clayton, time to go back to the farmer’s market?

*[Aside: Apparently, a variant of Lenin’s quote, “If you want to make an omelet, you have to be willing to break a few eggs.”]

A.M.: AmeriCANNED Morning?

March 12, 2010

The steady drumbeat of doom continues to eerily echo in the early American Morning air. Today Mediate.com‘s Steve Krakauer authored an article entitled, “Is It Time for Changes at CNN’s American Morning?” (Over a week ago, Carpe Diem had similarly asked, “AM: Shake-up Looming?“) Krakauer cited Dylan Stableford’s TheWrap.com’s Wednesday piece dubbed, “Exclusive: CNN Developing Morning Show” as to CNN creating a “Fox & Friends” pilot to suggest that changes are imminent for CNN’s morning show. In making his case, Krakauer explains the import of AM‘s dismal ratings when he notes that  not only does sister network HLN’s Morning Express with Meade A25-54 demo ratings surpass those of AM, but also FNC’s Fox and Friends A25-54 demographic exceeds AM’s total viewers.

After Krakauer had presented a quite cogent argument as to the probable change, he mentioned that AM co-host Kiran Chetry was “another element.” He keenly queried, “Would a change at CNN in the morning coincide with her contract being up?” Remarking that CNN would not comment, he asserted that others yesterday had and linked to “Another Sinking Show at CNN” by author Glenn Garvin of the Miami Herald’s blog.

The demise of CNN’s American Morning, or, at least, the current format is long overdue. When CNN/US prez took the reins from Soledad O’Brien and Miles O’Brien and gave them to Kiran Chetry and John Roberts, he simply put new “new wine into old wineskins.” And, Fox & Friends‘ superior formula of news with a fun, flirty, and friendly approach continued to win the day convincingly over AM‘s stale recipe of the latest with a staid, distant, and supercilious style.

If Klein indeed revamps his early morning show, perhaps, there is yet hope yet for his anemic evening lineup.